White Space – Doesn’t Actually Have To Be White…
Every trending topic on design tends to use the same keywords and catchphrases: Clean Minimal Spacious Uncluttered Basically, saying you shouldn’t cram your project, be it a business card or a web site, to the gills with graphics, text, animations, yadda yadda, on and on. That’s good advice. Many designers felt the new Google+ layout.. read more →
The Eyes of the Beholder
I was in the midst of initial discussions with a brand new client who needed branding and identity development as well as some other creative services, when I, obviously, asked him about colors he preferred. He mentioned that he preferred warm colors, then contradicted himself by speaking about blues and greens. I, of course, thought.. read more →
Come the Color…
Spring has sprung across most of the country, in an explosion of greened up grass, blooming trees and a haze of pollen that settles on cars, roofs and even cats that lazily perch on porches. It seemed a very fitting time to take a more in-depth look at color. Its use in design. Its importance.. read more →
Excise Resize
There’s a phrase going around and around on Facebook of late and it’s giving us the shivers, the heebeejeebees, the bad mojogogo. In essence, it’s driving us a little crazy. What is it? We’ll just resize it. Why is that simple, seemingly innocuous statement putting some serious fear in our hearts? Resizing isn’t the right.. read more →
Think Bigger!
No, I’m not talking concepts or ideas…no marketing geek speak here today. Actually, we’re tackling a very specific and, we think, timely subject when we say think bigger. You’ve seen them…the Facebook badge. 180 pixels wide x some varying length. Some looked better than others. Some of those that looked better happened to look better.. read more →